Visit a number of stores that carry different brands to get a feel for what's out there.
However, the brand has not been getting much advertising support.
It is the first time the brand will be getting such advertising, and the budget, according to the agency, is about $1 million.
The "don't be evil" brand was getting tarnished, and the founders were restive.
Different brands of theophylline get into the bloodstream at different rates.
In the 1990s, the import increased and more and more brands could get into the domestic market.
Big brands got that way by doing the things that worked over and over.
The executives said the agency that picked up the new brands would probably get the entire Bayer account.
Some brands really do get more visibility by riding this particular assembly line through the global dream factory.
Other brands that have nothing to do with music or electronics are getting into the act.