In autumn of 2009, the brand expanded into a record label and blog.
After an initial distribution limited to Italy, the brand expanded to over 50 countries by 2012.
More recently, the brand has expanded from mainly beverages to several other items.
The brand has since expanded into over 30 countries.
The brand expanded in the 1980s and 1990s, with stores operating under the name Aldo across Canada.
The brand has since expanded with over fifty hotels and resorts around the world.
The brand expanded its paper product line beyond manufactured paper in November 2012.
The brand expanded in 2012 with the rebranding of the All Seasons brand.
The brand expanded in 1987 with the launch of the Truffle Brownie mix.
Since then the brand has expanded to now offer a wide assortment of food and beverage products including recycled mugs.