Unable to find women who fit their first criterion, companies look for "name brand" directors.
Previously, he was the global brand director of Greenpeace.
"You're going to put these in your will," said Brian Maynard, the brand director of the line.
Both the name and the eggs "flowed together" in the marketing of the product, said Jonathan Letzler, the brand director.
The current brand director (editor) of Building is Tom Broughton.
"The music executives are going to speak in front of 300 brand directors to show them their wares," he said.
He will report to Ken Wright, global brand director for the account.
One brand director described its rise thus:
Doug Kellam, brand director for Pepsi, would say of the budget only that "it's huge.
In 2004, he became the European brand director for K2 Sports.