If it proceeds with that idea, Boeing may find itself competing against some of its airline customers.
And we are competing with the Internet for airline customers.
"Way too many marketers underestimate the brand loyalty of airline customers."
It also sells direct to airline customers, supplying more than 50 of the world's leading airlines.
Most, but not all, of that amount would be passed on to airline customers.
All outstanding orders for the Comet 2 were cancelled by airline customers.
But Boeing's airline customers saw no value in the investment.
To address concerns about the ability of potential airline customers to pay for planes, it is setting up a leasing division.
Our airline customers see the plane as a flagship and we are breaking new ground in customizing them.
Any airline customer can use them, and as many times as they want!