Business magazines fell into the advertising recession earlier than consumer magazines.

But toward the end of last year, a steep advertising recession began and readership started to slip.

The promotion effort comes as newspapers are suffering through what many here say is the worst advertising recession in memory.

A sharp advertising recession, the worst in two decades, is biting.

In 1993, during "the last big advertising recession," the association had 36 member publications, he said.

The advertising recession that has dogged the magazine industry since 1989 is finally over, according to many publishers.

It went on sale in September 1990 and quickly closed, one of many victims of the advertising recession.

Nonetheless, it is feeling the financial pain of going it alone in an advertising recession.

The company, battered by the advertising recession, reported a loss of 33 million euros in the first quarter.

First and foremost, they are bucking the worst advertising recession in 20 years.