Rather than adding revenue, the chain's expansion proved to be a failure and major financial drain.
"That's something every fund raiser looks for - to add revenue without adding expenses."
Mrs. Saks said it would add revenue to the tax base.
Political ads not only add revenue, but they also eat up available commercial time, making other commercials more expensive.
You either cut costs," Rice said, "or you create ways to add revenue.
It is not only the producers' reputations that are at stake in the quest to add viewers and revenue.
With all these changes, the company was adding incremental revenue while protecting the simplicity of its core product.
It's that championship game that has added newfound revenue to conferences of 12.
It still needs to add revenue by growing from within, and that will not be easy.
"When they needed to add revenue," he said, "that was a foot on the brake."