Kamaleshwar Mukherjee is a Bengali film director and ad maker.

The one-time political ad maker is playing to a different kind of responsive chord, appealing to a different family value.

Recently some leading ad makers have been moving toward a more realistic style.

My guess is that the ad makers didn't go looking for phallic symbols, but when one fell into their laps they were happy to throw it into the mix.

He was asked to direct the car commercial, he said, but turned it down, so the ad makers took his concept.

Survey research urges ad makers to use every instant for explicit argument--even so, 30 seconds is never enough time to convey all that needs to be conveyed.

The amateur ad makers of the left are charged up about the country's dependence on fossil fuels, the plight of education and the $87.5 billion spending package for Iraq.

Movies and TV shows are the ad makers' grist.

"It's certainly proof of the march of technology, letting everybody and anybody be an ad maker," he said.

It seems that a commanding lead in the polls gives artistic freedom to ad makers.