Its stated purpose was to help consumers make "environmentally aware decisions about the products and packaging" they buy.
I'm talking here about packaging as a sales tool for converting browsers into buyers.
Er before I went off, we were talking about packaging, have we decided to bring any in yet?
The message is that success is not about skill but about packaging.
I'd agree it's more about marketing and packaging.
This has been a banner year in awareness about packaging.
Do think about logistics - delivery, packaging, transportation, costs, timing and documentation requirements.
That is only because Ireland has done nothing about the waste problem or about packaging.
A positive way of thinking about packaging however is only credible if we go all out to prevent environmental pollution.
Her business is not about production; it's about packaging.