First produced by the Studebaker Corporation in the early 1960s, the Avanti car model has a long, intriguing history.

Ed', which was sponsored by the Studebaker Corporation from 1961 to 1963, is another example of product placement.

The movement for pension reform gained some momentum when the Studebaker Corporation, an automobile manufacturer, closed its plant in 1963.

And the Avanti kinda, it was brought on, I guess, by someone within the Studebaker Corporation from back in the early '60s.

In 1911, it was decided to refinance and incorporate as the Studebaker Corporation.

The company eventually merged with the Studebaker Corporation in 1954, and the last Packard was made in 1958.

An official announcement from the newly re-incorporated Studebaker Corporation stated:

In 1962 the Studebaker Corporation quixotically purchased the airline, retaining Kerkorian as president.

The Reymann company's bottling department employees worked with engineers from the Studebaker Corporation to design a beer truck.

His father was a World War I veteran who was, at the time, working for the Studebaker Corporation.