Cotton is the most common crop grown in South Plains region.

This makes the South Plains the world's largest cotton-producing region.

Residents of the South Plains claim residency in both regions.

His sophomore season finally started during the 2011-2012 season at South Plains.

Half of them will be dead before we reach the South Plains.

And in the South Plains yet another difficulty awaited them.

He forced the thought down, and turned his attention to the South Plains.

Rock 101.1 also partners up with charities around the South Plains to give donations.

Halleck here knows more about weather conditions than anyone else in the South Plains.

The only school district on the South Plains with art specialists K-12.