Roger Craver, a direct-mail expert, describes Baby Boom women as "the group most willing to put their money on the line to get the social changes they want."

Some heroes of the Reagan regulars were gifts from the heavens to liberal direct-mail specialists like Roger Craver.

By Friday, said Roger Craver, president of the firm, 10 million pieces had been mailed.

"It's a code word for us-versus-them," said Roger Craver, a Democratic direct-mail specialist.

Roger Craver, an expert on direct mail who works for liberal groups, said he did not understand the rationale for the mailing.

"It's a very bizarre phenomenon," said Roger Craver, a Democratic direct-mail expert.

Roger Craver, a Democratic consultant who specializes in direct mail, warned that members cannot afford to take steps that would reduce their income.

"Nineteen ninety-six may be the year that the Berlin Wall of money for the American political system falls," said Roger Craver, a Democratic direct-mail consultant.

"Politics generally is the last bastion of the last generation of technology," said Roger Craver, a leading figure in direct-mail efforts of the Democratic Party.

"The demographic-list people simply make assumptions," said Roger Craver of Craver, Mathews, Smith & Company, a fund-raising consulting firm.