RCA executives in New York were also troubled with the Nashville session.
Irving K. Kessler, a retired RCA executive and civic leader, died on Thursday at a hospital in Philadelphia.
Still, the RCA executives in the boardrooms in New York made the decision to continue their investment.
Like the imagery in her other songs, everybody agreed that it was brilliant, but, in all honesty, the RCA executives had no idea what to do with it.
The band argued relentlessly until the RCA executives finally gave in.
His funeral was a big event, attended by many relatives, friends, members of the music industry, RCA executives and fans.
Irving K. Kessler, a retired RCA executive.
They became friendly with one of their customers, an RCA executive who invited Herbert to tour the plant.
But the RCA executive just said 'If that's such a good idea, why hasn't someone else tried it'.
The goal of all this, according to RCA executives, is to introduce Elvis's music to younger generations of fans, from toddlers to ravers.