But the PC business will not be more profitable in the future than it is now.
But the PC business has been on a race to the bottom for a long time.
The company continued to develop personal computers until it sold its PC business in 1997.
The company has almost single-handedly changed the terms of trade in the PC business.
"We can't afford not to find a way to participate in the PC business."
"The PC business, at the margin, was about as expected."
I think they want to limit their PC business to just consumer level gear.
"They need to get the PC business to the point where they're running at even a slight profit."
For the PC business, the changes have had a payoff, at least in the short run.
"We don't see any value in trying to get into the PC business."