Jockey briefs proved so popular that over 30,000 pairs were sold within three months of their introduction.

A drawing made with the delicacy of a Japanese classical master that has "Jackson Pollock's Underwear" written in the lower left is a puzzle until you realize it really is an abstracted representation of Jockey briefs, with a winsome, round cartoon face lodged in the pouch.

Staring back was a man in early middle age, his gut rolling generously over his Jockey briefs.

Munsingwear sued Jockey, saying new Jockey briefs copy the horizontal fly design it has used for more than 50 years.

Wearing a shirt he had made from a pair of Jockey briefs, Mr. Feith solicited items from members of the audience - a Japanese baseball shirt here, a plaid work shirt there, a hat - and quickly stitched up a look for Ms. Pratt.

Just lower your trousers - and your inhibitions - and stand proudly in your Jockey briefs, boxers or panties.

When the baseball pitcher Jim Palmer first stretched out on the nation's billboards in Jockey briefs in 1976, he helped win public acceptance for such advertising with his wholesome image and paved the way for the frankly erotic men's underwear advertising of Calvin Klein.