She recently gave in and bought her a $70 pair of Diesel jeans, an Italian brand.

I choose my tightest Diesel jeans, my skull-and-crossbones motorcycle boots and a lilac cashmere turtleneck.

Diesel was the first to poke fun at the marketing of fashion, starting with campaigns that pictured exaggerated overweight people wearing Diesel jeans.

A man who wants Diesel jeans has to be willing to pay $135 a pair.

Mr. Mullens now owns 20 pairs of Diesel jeans, he said.

The name Diesel was dropped to avoid conflict with Diesel jeans.

Also, Diesel jeans ran several sadomasochistic-themed advertisements in various fashion magazines.

He looked swell in a vintage velvet blazer, white shirt, Diesel jeans and Converse sneakers.

A guest at the bar in Diesel jeans and a black linen Polo T-shirt offered some insight.

Diesel jeans, however, has gone furthest in incorporating the political content of adbusting's Anticorporate attacks.