Consumers, on the other hand, would prefer to get hold of these products for free.
Many consumers prefer to pay single fees as and when necessary.
The consumer prefers the real thing over the synthetic product.
However, many consumers prefer one brand of soft drink over the other.
He has written that the consumers of popular culture now prefer variations on the familiar, rather than anything actually new.
A few consumers remain unconvinced, however, and prefer the old ways.
Most major car makers now offer hybrid models - but which ones do consumers prefer?
He argues that consumers will prefer the new system, and not just because it reduces the risk of paper cuts.
After all, the consumer would obviously prefer not only the message precisely tailored to him but the products as well.
On the whole, even with the ability to save games, consumers prefer less time-consuming titles.