At the same time, CNN executives say they have been particularly hard hit by recent regulatory changes.
CNN executives are looking for a big star to fill it.
CNN executives are said to understand that there is a good chance he would do the same this time around.
But CNN executives said that they saw an opening just the same.
CNN executives believe this is where synergy will make a difference.
But his management role has been equally important, several CNN executives said.
"The polls had been all over the place," said a CNN executive.
CNN executives said their offer was not that high.
CNN executives declined to comment directly on the decision to drop the program.
But one CNN executive said the move was not related to ratings.