In the end, the Big Three auto makers renewed their incentive programs.

Of the Big Three auto makers, two have stopped all advertising.

The Big Three auto makers made more money in 1994 - almost $ 14 billion - than ever before.

That completed a good first quarter for the Big Three auto makers.

In fact, they gained share, and the Big Three auto makers lost some.

The truth: the Big Three auto makers have barely tapped.

Chrysler was the first of the Big Three auto makers to report sales.

The Big Three auto makers all set records for one month's truck sales.

In all, more than 450,000 workers are covered by the union's agreements with the Big Three auto makers.

The Big Three auto makers now pay the full cost of health insurance premiums for union workers.