To determine how programs like "Baby Einstein" affected development, they focused on vocabulary.

Baby Einstein is a line of multimedia products and toys that specialize in interactive activities for children aged 3 months to 3 years old.

Baby Einstein became a multi-million dollar franchise; its revenue grew from $1 million in 1998 to around $10 million in 2000.

However, the websites of Baby Einstein in languages other than English are not all modified in the same way.

If you're like most parents with a baby or toddler, chances are the name "Baby Einstein" is part of your everyday vocabulary.

Owning at least one "Baby Einstein" video is practically a given for today's parents.

In this article, we'll explore just how "Baby Einstein" became a household name and amassed a following with moms and babies across the globe.

The mission statement of "Baby Einstein" is "to promote discovery and inspire new ways for parents and children to interact."

We'll take a look at the reasons parents buy "Baby Einstein" videos for their children in the next section.

And 32 percent have videos from the "Baby Einstein" series, created seven years ago as a way of exposing infants to poetry, language, music and art.