James Moore believed to his death that he had won the world's first cycle race.
Here he also ran a cycling school and was competing in cycle races.
Until the early 1980s, the town held an annual cycle race.
Bob and Terry challenge each other to a cross country cycle race.
The final event of the day is the cycle race.
The first event was not a cycle race but a walking competition over 250 metres.
There is also a local cycling club and the area hosts an annual cycle race.
James Moore believed all his life that he had won the first cycle race in the world.
It was the first time in history a cycle race started in a zoo.
The town has seen a number of high-profile international cycle races pass through.