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Most of the spending will be in the advertising trade press.
"We want to give a perspective on the industry that is different than the traditional trade press," he said.
The company's enthusiasm is shared by the industry's trade press.
It became a jewel of the general trade press, with a strong position.
It will begin a print campaign Monday in the advertising trade press.
The automotive and trade press have continued to point out those gaps.
The collective term for this area of publishing is the trade press.
A. Well, we don't comment every time there's a speculation in the trade press.
The campaign was labeled a disaster in the advertising trade press.
Games competition winners are generally recognized in the trade press.
Executives can broadcast messages without having to go through the trade press.
Considerable publicity was achieved in both the local and trade press by the event.
Getting reviews from the trade press is no easier.
Some segments of the trade press have of late been playing up the conflict potential.
The campaign, which cost $40 million, was ridiculed in the advertising trade press and abandoned after three months.
They would rather wait for the trade press to find all the bugs that can be expected in any brand-new software product.
Early reviews in the computer trade press have given the new machine exceptionally high marks.
Analysts and the computer trade press have responded favorably to the new software.
The book received some trade press attention before launch and the entire hardback run sold within a day.
The main source and authority in selecting architects is the consensus created by the trade press.
They've gotten good reviews in the trade press, and they don't get many returns."
Look in the trade press to find them.
Search for internships online, in the trade press and local listings.
Ms. Jordan replied that news accounts, particularly in the trade press, are often very helpful.
Indeed, doomsday scenarios have become a staple of the computer industry trade press.