the sweeps AmE
sweeps month AmE
sweeps period AmE

In all, they spent some 50 hours at the sweeps.

So what does her family plan to do for life after the sweeps?

The sweeps will continue for at least the next few months, the police said.

The sweeps period began on April 27 and will end tomorrow.

Not all of the parents at the school supported the sweeps.

The sweeps are part of the increased security the police have given the stores, she said.

"The sweeps force us into a situation where we drive our viewers away at other times of the year."

Why not institute the sweeps in every aspect of our lives?

In the sweeps, then as now, people were taken from their homes and detained.

Even if they tried, wolves could not long keep pace with the sweeps and the current.

As a result, the sweeps started again after dark.

Barefoot men at the sweeps moved as if not wanting to make a sound.

Others of the crew had scrambled to their feet and ran to help those at the sweeps.

"The sweeps are not manned in such a high wind."

One is to increase the number of Iraqi troops deployed to the sweeps.

"We know how far out he sends the sweeps, now," she said.

"But the people I represent are in favor of the sweeps.

He looked down at his desk, still buried under the half coordinated results of the sweeps.

Last week, the mayor said the sweeps of the homeless had made the city safer.

Then one called to say that coverage could begin in earnest at the end of May, after the sweeps ended.

Meanwhile, there is no denying that the best of any television year can usually be found during the sweeps.

After a moment, the beat of the sweeps increased.

"Break out the sweeps," he ordered in a subdued voice.

It'd be time to get out the sweeps shortly.

Let us see what is happening on node m during the sweeps.

It was a sweeps month, so they had her choose between life and death.

But it still is expected to be the dominant event of the current May sweeps month.

Would he be better for the premiere or for sweeps month?

On Wednesday night, sweeps month and the network television season ended pretty much simultaneously.

Several of those films turned up in May, during the intense ratings competition known as a sweeps month.

It was the first time since 1985 that each of the three big networks individually had seen its ratings go up in a sweeps month.

But the station had sweeps month to worry about."

Through coincidence or malevolent design, November has also always been sweeps month for politics.

There may not be the same extravaganzas and breathless special reports of today in sweeps months.

But even in a sweeps month, the slow dragging out of details was less forgivable.

"Probably during sweeps month," he adds with a laugh.

The airing order may in the end be decided by the network, based on ratings, sweeps months, or other network's competition.

There are plenty of hokey television moments, as is to be expected during a network sweeps month.

Thursday marks the official beginning of sweeps month, and so there are some rich pickings.

Except that the event took place last June, and the station held the report until the November sweeps month.

The May sweeps month, the last of the three most important ratings periods of the year, actually starts tonight.

Originally scheduled for an April release, the film will be shown during the all-important sweeps month.

May 2005 - Sweeps month on television.

What could have seemed like a sweeps month gimmick became instead an aptly satirical comment.

In the past, what has worked well for programmers in sweeps months have been shows that can be billed as events.

If hog farming weren't a political issue, it would be a TV movie in sweeps month.

The programs that advertisers buy for succeeding months generally bear little or no resemblance to the ones on display in the sweeps month.

(The sweeps month is used by advertisers to decide how to distribute their spending.)

(Sweeps month ended last night, so it's back to the reruns.)

The television network prime-time season, along with its last ratings sweeps month, came to a crashing halt last night.

The sweeps period began on April 27 and will end tomorrow.

The series was not aired during the May 2008 sweeps period.

Not exactly, but during every sweeps period there has to be a show that finishes last.

"They know every rating sweeps period brings more of these stories."

The May sweeps period is one of four each year that help local stations determine ad rates.

By the end of last week, the final television sweeps period of 1998 had concluded.

It was the first sweeps-month special ever to run twice during a sweeps period by Fox.

Reliable audience builders, the segments are popular during sweeps periods.

This being a ratings sweeps period, the networks are predictably rushing toward the obvious.

After that comes the World Series and a week later the November sweeps period begins.

Once tabulated, the local network affiliates used the numbers to set their advertising rates until the next sweeps period.

The show was permanently axed when the 2007 May sweeps period was almost completed.

Over the course of a sweeps period, diaries are mailed to a new panel of homes each week.

The royal nuptials are timed to coincide with the crucial February sweeps period.

It also conducts national polls on human interest topics for television stations around the country, which broadcast them during their sweeps periods, he said.

He said the top 50 programs on cable, either basic or pay cable, during this sweeps period averaged a 1.9 rating.

"I was told that it's sweeps period and the show has no stars," Mr. Klein says.

A sweeps period takes place in November to measure Nielsen Ratings.

Another sweeps period, another burst of what the networks consider big programming guns: it all gets under way again this Sunday.

In the offing, of course, for a future sweeps period, is the birth of a baby, another ratings grabber.

But now he is back from the dead, and his mission for this February ratings sweeps period is to appeal to lapsed viewers.

(Not coincidentally, the season's last weeks fell into the May sweeps period, when ratings determine what advertising will cost.)

That the pivotal show is being served up during the ratings sweeps period is "purely coincidental," he said.

Throughout this period, the station traditionally remained in third-place for local viewership ratings during important sweeps periods.

It has been the dominant news station in Sacramento for many years, winning every timeslot during sweeps periods by wide margins.