overcover

The order card portion of the overcover will be addressed via a mailing label or ink jet and will carry a code identifying the list and issue.

Item 7 An overcover on the sample/controlled copies of the premiere issue This will be a 4-colour piece and will also be printed on a postal offset stock.

The overcover will state very clearly that this is a complimentary, sample copy of the premiere issue and that the recipient will not receive another unless he or she becomes a charter subscriber.