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The suit points to internal industry documents that identify online brokers as a threat.
In 1999, online brokers sold some $300 million worth of tickets.
Now some online brokers have sharply raised the interest rates they pay on checking accounts.
Many online brokers provide tools to help investors research and select potential investments.
As a result, more online brokers are examining ways to mix live financial counsel into their offerings.
After all, the company that bears his name is the nation's biggest discount brokerage firm and the No. 1 online broker.
To be sure, retail brokerage firms have faced similar challenges from online brokers.
Anyone searching for tickets to a hot attraction will probably be out of luck using a regular online broker.
The company functions as an online broker with a bank license, without offering traditional banking products.
Online brokers are most often referred to as discount brokers.
For this reason, many online brokers offer a number of investment tools to educate and inform new investors.
"You would think, 'Why would the world need another online broker?' "
The question, analysts say, is, what happens to shares of Schwab and other online brokers when the markets cool off?
Do investors really need another online broker?
Several online brokers were offering tickets in Section 336 for about $150, a price that had dropped, by press time, to face value.
For example, some online brokers allow investors in foreign companies to trade only in American depository receipts.
Before you can trade stocks online, you have to select an online broker.
When her son bought her a computer, she dived into the Internet and opened an account with an online broker.
Business What now for online brokers?
And E*Trade, the big online broker, offers some index funds of its own to customers.
That "gets right at the heart of the heavy users of online brokers who are still active even though the market is contracting," he added.
E*Trade, the online broker and bank, has made a significant shift to Linux over the last year.
Investors feared the online brokers were engaged in a nonstop marketing battle that would eat up most or all of their profits.
Q. What about the online brokers?
All of these online brokers also provide customers with cards that provide access to automatic teller machines.