new brand strategy

As part of the new brand strategy, all former legacy companies and subsidiaries were united under the Navigant name.

In 2010 Workopolis redesigned its website and introducing a new brand strategy.

The new brand strategy was first reported Thursday in The Detroit News.

Family Christian adopts new logo and begins rolling out new brand strategy that reflects this calling.

Denver-based Monigle Associates was retained to formulate the new brand strategy.

The statement "We Are Racers" was officially adopted February 2011 to complement the new branding strategy.

In 2010, McCoy Corporation introduced a powerful new branding strategy to distinguish the company as a single, reliable source for superior energy equipment around the world.

This was especially problematic because Bayer was instituting a new branding strategy in preparation of the expiry of the aspirin patent in the United States.

In 2007, the organization changed its name to Susan G. Komen for the Cure and trademarked the running ribbon as part of its new branding strategy.

Along with that he has created marketing strategies for William Jefferson Clinton Foundation and developed a new brand strategy and packaging for Saks Fifth Avenue.

Instead, the new branding strategy slogan is MH is Malaysian Hospitality, to emphasise the hospitality of its cabin crew instead of the airline's network and cabin classes.

Kevin Bradt, Division President, Economy Market Brands, Choice Hotels instituted a new brand strategy and pricing model that greatly improved franchise sales by a factor of 10 from their previous lows.

Additionally, the new brand strategy incorporates an element by which the "on" in Herndon may be highlighted to extend usage to town businesses, organizations and other entities that have a vested interest in promoting the town.

With the rollout of the Business Transformation Plan in 2008, the CEO of Malaysia Airlines rejected the idea of using MH's network or certain other features as its new branding strategy.

MTV Music was launched in Italy in May 2010 as MTV+ and was so rebranded under a new branding strategy by MTV Networks International MTV+ on 1 March 2011.

Part of its new branding strategy is to break down the different identities of the Center's three theaters, which also include the six-month-old, 320-seat Kirk Douglas Theater in Culver City, and reassemble them as virtually interchangeable under the Center Theater Group banner.

"We're putting together a whole new brand strategy to communicate the key strengths of the network with our key constituents: advertisers, affiliates and viewers," said Alan Cohen, executive vice president for marketing at the ABC Television Network, a unit of the Walt Disney Company in New York.

After several years struggling behind Ted Turner's World Championship Wrestling (WCW), McMahon cemented the WWF as the preeminent wrestling promotion in the late 1990s, when he initiated a new brand strategy that would eventually return the WWF to prominence.

"With this new brand strategy, Dove will be synonymous with everyday chocolate indulgence, regardless of snacking preference," said Martyn Wilks, vice president and general manager for snack foods at Masterfoods USA in Hackettstown, N.J. "Now our broad portfolio provides consumers more occasions to indulge."