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"The public is extremely smart about media choices," he said.
Food, beverages and media choices are all tailored for each mission.
"So automakers are looking for better ways to connect with the consumer through the media choices they're making."
The richness imperative and cognitive style: The role of individual differences in media choice behavior.
Sounds like pretty big menu of media choices.
But the fragmentation of media choices has made it more difficult to capture the attention of a mass market through advertising.
Paradox of richness: A cognitive model of media choice.
Along with those additional computers are additional media choices for agencies when they determine where to spend their clients' dollars.
It limits your programming choice and your media choice.
But the advocates are now facing an issue that is much more complicated because despite consolidation, media choices have expanded exponentially through technology.
Several studies have been conducted that examine media choice when given options considered to be "new media", such as voice mail and email.
The extraordinary revolution of media choice "
"On the other hand, it can benefit a community to have a couple of media choices in town to avoid complacent reporting and over-charged advertisers."
In the mass communication process, much initiative in linking gratification and media choice lies with the audience member.
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Be as specific as possible, as this will be the focus of your ads and media choices.
It's just another media choice."
WHO makes the media choices for advertisers is beginning to be scrutinized as closely as the choices themselves.
The goal is to suggest through the contemporary nature of the media choices that Coke Zero is a contemporary brand.
Is it acceptable to limit the media choices of adults based on unproved assumptions about the sexualisation of children?
And as the millennials diverge from their elders in their media choices, so do the ways in which they can be reached and influenced.
"The large media mergers allowed under this proposal will result in fewer local jobs and fewer local media choices.
Internet piracy, greater media choices and declining CD sales have forced music companies to work harder to persuade consumers to buy music.
Media choices include spherical cast steel shot, ceramic bead, glass bead or conditioned (rounded) cut wire.
The new media choices, in addition to the television comedy series, also include consumer magazines like Parents, Rolling Stone and Working Mother.