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A marketing information system is a management information system designed to support marketing decision making.
Computer Science Marketing Information Systems MBA 4.
They are often combined with a marketing information system, in which case they are often called customer relationship management (CRM) systems.
Her father is the president of Marketing Information Systems in Englewood Cliffs, N.J.
The amount of information that is needed for a company's marketing information system will depend on the extent of its current involvement or potential interest in an overseas market.
With him, Wallace brought a computer program, called Marketing Information System (MIS), which he had developed for anticipating market demands.
Marketing Information Systems (MIS) are Management Information Systems designed specifically for managing the marketing aspects of the business.
After I left the corporation, the effectiveness of the Marketing Information System was so well demonstrated that the program was further improved and revised to give it capability for all of GM's operations worldwide.
And VNU Marketing Information Systems, part of VNU N.V., is expanding its holdings in the advertiser and agency media software field with the acquisition of Media Plan Inc. in Sandy, Utah.
And ON A CLEAR DAY YOU CAN SEE GENERAL MOTORS it was at this time that we acquired Wallace with his Marketing Information System for Chevrolet.