marketing assessment

Marketing assessments are a term in United States agriculture policy.

However, the 1996 farm bill (P.L. 104-127) eliminated a milk marketing assessment.

Titled "Internet Explorer Marketing Review," it was loaded with statistics, analyses and marketing assessments.

Ellen Oppenheim, executive vice president and chief marketing officer at the organization, is touring the country to explain a research study conducted on its behalf by Media Marketing Assessment.

The tool, The Content Marketing Assessment Tool, is offered free to the public and is based on research performed over 1,100 North American B2B marketers.

Alinean advertises several areas including content marketing optimization, sales and marketing assessment, ROI and TCO tools, and their newest campaign fight frugalnomics.

Aegis Group, which owns Carat, Europe's largest media services agency, said yesterday that it would further expand its American operations by acquiring two companies, International Communications Group and Media Marketing Assessment Inc.

RSC, the Quality Measurement Co., Evansville, Ind., an advertising research company, and Media Marketing Assessment, Westport, Conn., which tracks the effect of advertising and marketing activities on sales, have agreed to offer their services jointly.