market segmentation strategy

Definitely would be nice but it wouldn't in any way serve Apple's market segmentation strategy or maximize shareholder returns.

When part of a market segmentation strategy involves offering significantly different products in each market, this is called product differentiation.

Since the late-2000s, the Taj group started organising its hotels into different brands, in a market segmentation strategy.

Combining a market segmentation strategy with a product differentiation strategy was seen as an effective way of matching a firm's product strategy (supply side) to the characteristics of your target market segments (demand side).

The Central Advisory Service on Intellectual Property Rights (CAS-IP) of the Group of International Agricultural Research is currently preparing a website that will offer standard templates of HUL for various market segmentation strategies.