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All three did live commercials as part of the program.
Actors did a live commercial onstage before the show began.
"Now you know why we don't do live commercials," an announcer says.
They would be shooting a live commercial soon.
Susann wrote, starred in, and produced two live commercials every night.
It was like a living commercial for beer.
He also fulfilled contractual obligations by incorporating live commercials into the broadcast.
Barber had to ad-lib three live commercials, one for each Dodger sponsor.
Dot also got the last remark in the program's live commercials sponsored by General Electric.
Lloyd also did live commercials for products such as Aero Shave.
During show vacations, the Howard 100 News present updates each hour and do not feature live commercials.
But a live commercial in the theater - the legitimate theater, as some still call it - was unheard of until this week.
Never a smoker or a drinker, he was required by sponsors to smoke and drink in live commercials.
"They're viewed now as live commercials," he said.
Sanders was required by the network to do live commercials for the product on his talk show, and resisted saying the commercial copy without joking.
"We believe in interactive television, because it encourages live TV and live commercial viewing."
A spoof on telethons, the special featured nothing but a series of live commercials scattered over a 30 hour period, few seconds each.
Larry is embarrassed when called on to do a live commercial for the "garden weasel," a gimmicky gardening tool.
Barber had to guess at what the cameras saw and did live commercials with a bowl of cereal and a banana.
Live commercials were among the most entertaining features of programs, because you would never know when the dog would fail to eat the Alpo.
For live commercials, I assumed.
While live commercials were a staple in the early days of television, interrupting many live programs, they are now mostly revived for their novelty value.
During newscasts and live commercials, the barking of the dogs could be plainly heard and response was enthusiastic.
During one episode following the switch to color, James was doing a live commercial for Peter Pan peanut butter.
Each episode is 15 minutes long and was essentially a live commercial for the A. C. Gilbert Company.