integrated campaign

Mosaic's integrated campaign revolved around the question "When was the last time you saved a life?"

The award in 2006 aimed to challenge final year university design students to develop an integrated campaign for Yahoo!

Motive is a digital brand building company that develops integrated campaigns for clients.

Initially the company focused on providing integrated campaign services to corporate clients, foundations and special-interest groups.

"It's a fully integrated campaign that feels less like a sponsorship or advertisement and more like a part of the program," he added.

The fully integrated campaign includes TV, print and outdoor elements as well as extensive social media.

Part of integrated campaign winning Cannes Gold Lion 2007.

Although seldom practised today in its pure form, certain advertising media agencies continue to use the term loosely to describe intensive integrated campaigns.

Entry fees range from $150 for "Student" work to several thousand dollars for an "Integrated Campaign".

That's entirely conceivable also. . . . I just think that the American people should understand that we have an integrated campaign here.

Grant/Jacoby will create an integrated campaign, with a budget of $12 million to $15 million, that begins with television and radio commercials.

McCann Erickson, Bucharest won the integrated campaigns category with "American Rom"

Williams contacted the T.A.G. ad agency to create an interactive video in the style of an integrated campaign to "hype" the single.

AMV identifies and addresses business challenges for its clients with integrated campaigns, incorporating digital, social, experiential, print or broadcast media.

Categories include best integrated campaign, best digitally-led campaign, best art direction and best PR campaign.

The "Convergent Branding" model mobilizes multidisciplinary teams of experts under one roof to deliver fully integrated campaigns that educate, sell, and engage customers.

Contribution of integrated campaign distribution of long-lasting insecticidal nets to coverage of target groups and total populations in malaria-endemic areas in Madagascar.

He added that the reorganization reflected a change in the market in which big advertisers are thinking of search marketing and other Internet advertising as part of integrated campaigns.

The Keyword Forecasting provider can help advertisers to understand traffic history and trends, and eventually help to manage an integrated campaign budget that makes seasonal allowances.

Another company, Frito-Lay North America, has begun promoting a packaged product, Doritos, with a yearlong integrated campaign incorporating big text-message and online components.

Providing further confirmation of the Pentagon's planning for the likely use of land forces, General Powell described air and ground forces as part of a "single integrated campaign."

In the second half of 2010, Ajunwa stepped up her anti-doping activities by starting an integrated campaign aptly tagged 'Compete Fair & Clean'.

The full text of G1, G2, and G3, were included, along with details of eighteen new adventure sites in Geoff, linked together as an integrated campaign.

Agency executives argue that an integrated campaign is more effective because all of the elements of a marketing program are based on the same concept, giving them a greater marketing punch.

And Duffy Design regularly goes into pitch meetings with its owner, Fallon McElligott, to offer clients a totally integrated campaign from typeface to finished advertising.