external marketing

The airport's external marketing manager, John Williams, said the airport welcomed the news.

Further it is claimed that an effective internal marketing program is a prerequisite for effective external marketing efforts.

"Internal Marketing: The Key for External Marketing Success".

The company differentiated itself from its competition by focusing its internal efforts and external marketing on "service", through its branded "Premier Service" program.

The review is part of an "aggressive growth plan over the next 10 years," said Christian Mathieu, external marketing manager for Ikea in Plymouth Meeting, Pa.

Distribution is contracted to Universal Music Group's Fontana Distribution, with manufacturing and external marketing by Universal's Interscope.

Service marketers can achieve both external marketing goals (e.g. projecting a desired image) and internal organisational goals (e.g. increasing productivity) through servicescape decisions.

According to Stemmle, the cancellation decision was prompted by the report of an external marketing analysis group hired by LucasArts, which claimed that the European market for adventure games "had simply disappeared.

But Mr. DiMaso, the commercial real estate broker and chairman of the External Marketing Council, a division of the city's Economic Development Corporation, estimated the vacancy rate at less than 10 percent.

Under the area of marketing agency management (i.e. working with external marketing agencies and suppliers) are techniques such as agency performance evaluation, scope of work, incentive compensation, RFx's and storage of agency information in a supplier database.

A marketing audit is a systematic evaluation, carried out by independent personnel, of the external marketing environment, the organization's own marketing strategy, its marketing plans, its marketing mix, its cost effectiveness, and finally, its marketing organization (structure and personnel).

"We have a huge challenge in front of us, figuring out a way to crash the North American market," said Christian Mathieu, external marketing manager for Ikea North America in Plymouth Meeting, Pa. "Through this new strategy, we've nailed it."

The section on project development and administration tests candidates on internal and external marketing concepts, as well as candidates' ability to locate and identify funding opportunities (both private and public funding), identify internal capabilities relevant to funding opportunities, and assemble resource documents and application information and materials.