In Royston's design vocabulary there is no art for art's sake.
They also possessed their own design vocabulary, which was much in evidence.
Modernism was not the first movement to seek a design vocabulary to express this social ideal.
Their design vocabulary expresses the shift from light industry to "the industry."
Looking outward rather than inward for direction, Lexus continues to lack a coherent design vocabulary.
Contributing to it was the lack of a design vocabulary suitable for describing modern life.
Many of those design studies reached production, and Chrysler coined a new design vocabulary.
Josef Frank devised a design vocabulary there that is international and works in any architecture.
But public officials have failed to reckon with the political connotations of this design vocabulary.
Interior designers looked for ways to introduce modern materials, like glass, chrome and plastic, into the design vocabulary.