competitive marketing

In many industries, competitive marketing information is hard to come by.

America will not be able to return to a strong, competitive marketing position merely by mimicking the Japanese model.

But some nurses say competitive marketing techniques and overseas recruiting are not the needed answers.

It's not meant to undercut other programs, but let's face it, this is a competitive marketing plan."

A chief combatant in the cola conflict also had an opinion about competitive marketing.

The intention of these performance models and factory support in racing was on developing a competitive marketing image for their pony cars.

The division also supports local non-profit and regional tourism development organizations through a competitive marketing grant program.

Their responsibilities range from the evaluation of raw materials to the competitive marketing of finished products.

The move was considered an indication of how ties between agencies and advertisers can fray, particularly in competitive marketing categories like financial services.

The problem is that the Japanese do not freely allow the competitive marketing of American products in Japan.

Competitive marketing environment and the ever-increasing costs attributed to poor decision making require that marketing research provide sound information.

"The Wal-Marts brought to the small cities a much more competitive marketing plan.

IN an increasingly competitive marketing war, telephone companies are aggressively recruiting customers on Long Island.

This, in turn, can produce a competitive marketing edge - a crucial benefit in this case because the housing market is weak.

Most of the patient base had been snapped up by CMV because of the plan's aggressive, competitive marketing.

Other commodities, including beef, are covered by similar Federal programs, which Justice Stevens described as incorporating a "police of collective, rather than competitive marketing" for farm products.

Competitive Marketing: A Strategic Approach, George Allen and Unwin, Boston/London, 1984.

His marketing books have included Why People Buy; Competitive Marketing and Explaining Buyer Behavior:Central concepts and Philosophy of Science Issues.

The Packers and Stockyards Act is a fair trade practice and payment protection law that promotes fair and competitive marketing environments for the livestock, meat, and poultry industries.

Airlines will continue to use fares as a competitive marketing tool, industry analysts said, but they predicted that fare skirmishes targeted at specific routes for limited periods would replace People's permanent, across-the-board reductions.

Consumer Behaviour, Brand Architecture, Competitive Marketing, Services Marketing, Direct Marketing, International Marketing, and Digital Marketing.

The switch in campaign tactics is indicative of the intensifying ferment in competitive marketing categories, in which the buying behavior of fickle consumers must be monitored continuously to determine whether ads are working.

The decision to dismiss BBDO New York is indicative of how ties between executives at agencies and advertisers can fray during tough economic times, particularly in competitive marketing categories like financial services.

When combined with a newly emerging and financially significant youth culture sharing a common childhood memory of war-time austerity, and specifically targeted by aggressively competitive marketing, the package boom of the fifties was irresistible.

Mr. Breneman of Kalamazoo, who happens to be an economist, suggests that presidents who want to restrict tuition increases to 2 percentage points above the Consumer Price Index are "trapped in a competitive marketing situation."