brand building

Recent developments include moving up the food chain in brand building and design.

Social media optimization is not limited to marketing and brand building.

"Movements" as a new brand building marketing model begins with an idea on the rise in culture rather than the product itself.

Investment in brand building, marketing, distribution and productivity improvement has again been increased.

That was a conscious decision we made related to the brand building we are doing."

The musical's backers were also banking on another time-tested strategy: brand building.

The Times Group brand building activity starts in earnest.

Motive is a digital brand building company that develops integrated campaigns for clients.

Conversation had been easy enough, because they both worked in the Standard Brands Building, and knew a few of the same people.

"We look at it from a brand building perspective," Ms. Webb said.

Hestad's research has examined the interaction between industrial design and brand building.

Kathman is recognized within the industry as a leading authority on the role of design in brand building.

"Brand building is a dialogue," he said, adding that smart marketers are "learning to love even customer complaints."

Brand Capital provides funding to growth oriented enterprises for their long term brand building needs.

While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different to advertising.

That's not brand building, it's the opposite.

We call it brand building.

"It's hard to measure some of the effectiveness of what marketing does, especially when it deals with customer loyalty and brand building," he said.

Brand building also helps in improving brand loyalty.

Talk about brand building.

Ms. Beers focused on brand building through better management of brands' assets, which she called "brand stewardship."

Sustained and effective brand building, focused on core brands in major markets, is the key to improving volume and share performance.

She had also been involved in brand building across the HCL Group.

"If we do our job and deliver good financial results, potentially there's an opportunity for brand building" with SaveDaily customers, he said.

The whole concept is, we understand retail, brand building, channel management, and a strong consumer orientation and maintaining a strong image."