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This is nothing less than basic marketing, which many of us have been doing for decades.
"Some are going back to school for basic marketing courses.
He is the author of the influential book Basic Marketing.
Logos, perhaps a company's most basic marketing tool, can sometimes take months to redesign.
Like other successful small markets, Rooster's relies on a basic marketing premise.
The law is manifested through 6 basic marketing strategies:
It followed up this insight with a basic marketing principle: that your best prospects are your previous customers.
This soundtrack tie-in with a movie has since become a basic marketing technique for youth-oriented movies and records.
Basic Marketing.
His areas of interest for teaching and research include basic marketing, marketing research, social marketing and consumer behavior.
"It's a very basic marketing concept," Mr. Copps said.
"I think the ideal is to combine the newest techniques out there with some good basic marketing fundamentals that can't be forgotten," Ms. Lewis said.
Whether classed as amateur or professional, full-time sportspeople must have a good head for business and develop basic marketing and PR skills.
They lack the knowledge and skills of basic marketing ingredients - marketing research, market segmentation and marketing planning and control.
This time around, Mr. Cubin said the agency and Club Med had agreed on the basic marketing strategy.
Basic Marketing, by E. Jerome McCarthy.
Direct marketing to doctors (detailing), which is the basic marketing activity in developed countries, complemented by advertising, is not developed in China.
HAPPY DAYS - In a departure from the interactive talk, one speaker reminded the audience of a basic marketing principle.
To keep the crowds coming, the Riches even engage some basic marketing formulas, churning out new flavors like Cookie Monster and, in a nod to autumn, pumpkin.
At N.Y.U.'s graduate business school, Prof. Michael Darling has added study about the environment into both a basic marketing course and a product development course.
This information will be used as a vital input to the corporate strategic planning and strategic marketing planning processes, from which will come the company's basic marketing objectives.
"It's Basic Marketing 101," said Paul Dergarabedian, president of Exhibitor Relations, a Los Angeles company that monitors the movie box office.
A few hospitals are even turning to the most basic marketing technique of all, price cuts, most commonly by waiving the Medicare deductible for in-patient care of senior citizens.
IN a classic example of basic marketing - if everyone is zigging, it may be a good time for you to zag - Extended Stay Hotels is embracing smokers.
The Economy Ministry has begun a program to teach basic marketing and bookkeeping skills to 1,000 trueque traders who have begun producing their own detergents, candles, breads and graphic designs.