mass-customization AmE , auch: mass-customisation BrE

Mass customization is the new frontier in business competition for both manufacturing and service industries.

Mass customization, in a lot of areas it is no longer inherently necessary that I get the exact same thing as a million other people.

Mass customization has not taken place in most areas of the economy.

Mass customization has ruled the food & beverage industry for years.

Mass customization is the process of adding operational flexibility in a production process whereby changes take place with negligible or no effect to continuous flow.

- Selecting standard size materials, Lowers manufacture cost, Mass customization, industry needs to adopt new thought process.

Mass customization generally entails mixing and matching pre-specified components, which significantly limits its flexibility.

Mass customization is also catching on in the service sector.

Mass customization is itself only made possible with the advent of computers and a type of software known as a configurator.

Mass customization of this sort also means that a single garment must pass through the sewing room at a time.