Its name comes from a marketing campaign in the 1980s.
"Our marketing campaign for the second half of the year is going to try and go after those people," he said.
In two days we find out if either one of them actually built a marketing campaign that worked.
However, with this marketing campaign, the company is not moving away from kids.
The release of a single by a new act doesn't usually result in a major marketing campaign.
They are using the band in a new marketing campaign.
What had been a cause seems now to be mostly a marketing campaign.
Compared with a $100 million marketing campaign, he said, "these things cost nothing."
What was the League's most successful marketing campaign in recent years?
Its marketing campaign says it is the "local source since 1911."