Advertising revenues have been growing at about 7 percent a year.
Advertising revenues for News 12's first year came to $4 million.
The name is said to be worth at least $2 million a year in advertising revenue.
They also say up to £70m in advertising revenue could be lost.
By 1965, the program brought in more advertising revenue than any other on television.
The two share in the show's national and local advertising revenues.
We're not going to continue making the show just because we could still take in a certain amount of advertising revenue.
Advertising revenue for the coming fall television season is expected to reach record levels.
Advertising revenue was $6.75 billion, up only 1.9 percent from 1989.
Still, advertising revenue for the first nine months was up 18 percent, to $88 million.